Unhappy with the quality of spoons available in 1989, Capt. Mike Hakala developed his first spoon for his own use and to sell in his tackle store, JB Hakala’s. That spoon is still sold today: the “Original Gold Casting Spoon
” by Aqua Dream. Capt. Mike discovered that running a successful tackle store severally limited his fishing time, so in 1993 he sold the store to become a full-time guide. This new line of work proved to be perfect for testing and developing what would soon become “Capt. Mike’s Guide Proven Lures.” From the now famous Weedless Willow Spoons
and Flats Candy
lures to the Classic Jigs
and Straight Runner Spinners
, Capt. Mike’s Lures had caught on and were selling nationwide as people fell in love with the quality and slow sinking action.
Wanting to devote more time to his fishing charter business, in 2008 Capt. Mike accepted an offer and sold the lure company. Unfortunately, the new company moved production of the lures from the US to Mexico and, consequently, the quality suffered. That company has since gone out of business. But in 2009, in response to countless customer requests, Capt. Mike started his new company: Aqua Dream Living.
Bringing back some of the classic Capt. Mike’s lures, along with introducing a new innovative line of Vengeance
, Live Bait Series
, and ADL
spoons, Capt. Mike has once again proven that quality, innovation, and customer service are the keys to a successful business.
“Designing, testing, and bringing a new lure to market is one of the most rewarding things I can think of. I love my job and look forward to continuing to bring quality lures that work to the angling public. I want to thank everyone who’s supported me through the years. And remember: if you like my lures, tell a friend; if you have a problem with one, tell me!” -Capt. Mike